Why does Blogging matter in 2023?
In the fast-paced digital landscape of 2023, blogging continues to be a powerful and influential platform. While some may think that blogging has taken a backseat to newer forms of content creation, the truth is that it remains a crucial tool for individuals and businesses alike. In this article, we will explore why blogging is more relevant than ever in 2023.
Content is important:
In 2023, high-quality, informative, and engaging content is the foundation of successful online communication. Blogs provide a space where you can consistently publish valuable content that resonates with your audience.
Whether you're sharing insights, knowledge, or personal experiences, a well-crafted blog post can establish you as an authority in your niche. If you have high value content, you can easily create an audience who will always support you and value your blog.
Building a Brand:
When you are publishing a blog, you let your viewers or, readers know that you are a brand and you provide your viewers with correct information. This does not only apply for blogging, it also applies for YouTubers as they are doing the same.
So, when you are writing or, publishing a blog, it becomes a brand if you give them the information or, resources or, tools they are looking for. It is a powerful tool for building and strengthening your personal or business brand.
It gives you a platform to share your unique perspective, values, and voice with your audience. As you keep sharing similar messages and content, people will start to recognize and like your brand because it matches what they care about.
Blogging matters for community engagement:
A blog is an interactive media through which audience can argue whether you are right or wrong. They will even correct your mistakes and let you know what you should have written in your blog instead of what you have written. It can even cultivate a loyal following.
Blogging allows you to interact with your readers through comments, social media sharing, and email subscriptions. This engagement fosters a sense of community around your blog and can lead to increased trust and brand loyalty.
Blogging lets you earn both money and fame:
Blogging can be a lucrative endeavor. In 2023, numerous monetization options are available to bloggers. These include advertising through platforms like Google AdSense, affiliate marketing, sponsored content, and even selling digital products or services. With dedication and a growing audience, you can turn your blog into a significant source of income.
When you create a website related to blogging, you create a brand which the viewers follow. This does not only let you monetize your blog, but users will recognize your blog once they hear its name. So, blogging also earns you fame and recognition.
In conclusion, blogging remains highly relevant in 2023 due to its ability to create valuable content, improve SEO and organic traffic, build brand identity, engage with your audience, and open up monetization opportunities. Whether you're an individual looking to share your passions or a business seeking to establish an online presence, blogging should continue to be a central part of your digital strategy in the years to come.
How to create a website?
Choose a platform
There are a lot of platforms to start a blog website. Such as: Blogger, WordPress, Weebly, TypePad, Wix, Squarespace, Joomla, Jimdo and many more. Among them, Blogger and Wordpress are the most popular ones.
So, start with either of them and choose which one is the best for your topic. But in this article, we are going to learn about Blogger.
Use Blogger.com for Blogging
Blogger is a platform that is owned by Google. So, there is a lot of advantages of using Blogger. Aside from these advantages, there are some disadvantages too. But the advantage being greater, the disadvantages seem small while using this platform.
Go to blogger.com for creating a free website. There is a sign in button on the top right corner. So click here to create an author account. After you have created your author account, blogger will ask you to create a name for your blog or, website.
After you have set a name or, title for your blog, click on the next button and it will take you to your website address. You can select an address for your blogspot.com subdomain. It is free, so you don't need to pay for anything.
Even if you wanted to add a custom domain for your blog, you can do it later.
Now, you have a blogspot subdomain for your blog. Unlike any other subdomain, you can apply to almost any ad networks using your blogspot.com subdomain. You can even get Google adsense approval in your blogspot.com subdomain. This is the greatest advantage of having a website in Blogger platform. Because, adsense does not allow any other subdomain besides blogger.
Can Subdomains Rank In Google?
Of course, subdomains can rank not only in the first page of Google, but as the first result. Your Subdomains don't effect your rank.
In fact, you can even get Google Adsense Approval in Blogger Subdomain if you meet the requirements of Google Adsense. So, in no way does it effect your rank.
You can rank your Subdomain if you have a fast loading theme or template on your Blog or website. That is not all, to rank #1 in Google, you need to write contents that are unique and is not copied and answers the questions the surfers are asking.
How Do Subdomains Affect Seo
Subdomain can sometimes effect your SEO in both good and bad way. For example, if you write your articles in Linkedin, or any other social media websites, you will get a free boost.
Because, these sites already have a great Domain authority. Bit, if you are using a subdomain of a website that already has a lot of spam scores on it, you are most likely not to rank in the first few months.
But eventually, if your articles are unique and answers the visitors questions, you will rank #1 in Google as well as other search engines.
Set up a custom domain for your website
Aside from blogger, if you want to rank well in Google, you can use a custom domain. This allows you to create domain authority and page authority quickly.
Buy domain from well known registrars
There are a lot of websites that offer you top level generic domain names like .com, .net, .org, .cyou etc. But most of these websites are new and so, they change their terms of services quickly as soon as they think that they are loosing money from you.
So, you need to buy domain from websites that offer top level generic domains for cheap price and has been around for quite a lot of time. That can be GoDaddy, Namecheap, Cloudflare etc. You can do your research beforehand so that you don't get into trouble later.
Select a niche for your website
For starting a website, there are a lot of niche that has low keyword density and high traffic. Keyword density will not matter if you write genuine articles that your viewers want.
You can select niches like: Blogging, Cryptocurrency, News, Sports and exercise, politics, travel blog, pets, hobbies etc. But you cannot cover the whole topic or, niche. So, you can select a specific niche and if you already have a niche in mind, you can research about that and start writing articles. But, if you don't have a specific niche for your website, you can select any niche you want.
You can select technology, review blogs or any kind of topic to cover. You can find these niches or topics when you search about the current top blogging ideas. But, if you have a niche that has a lot of potential and a lot of topics to cover, you can always select a sub niche to write articles about.
Submit your Articles to Search engines
When you start a website or blog, your first priority should be ranking in search engines. But, you can always publish a part of your articles and let users know about your website in social media. This acts as a backlink for your website which is very helpful for your blog.
There are a lot of search engines. For example: Google, Bing, Duck duck go etc. But, you won't find search console for other search engines beside Google and bing. So, you need to submit your sites in these two search engines.
When you submit your site to these search engines, other search engines will follow the same thing and index your sites in their search engines. So, submitting your site to Google and Bing is very important.
Why you should submit your site to search engines:
You should submit your website to search engines search consoles. Because, if you don't have your website indexed in Google search and Bing webmasters, you won't get any organic traffic which will directly affect your page and domain authority.
Have the correct robots.txt and meta tags for your website:
In some platforms, you will see that your robots.txt file has "Disallow: /" tag. This means that every URL in your site is blocked and crawlers cannot crawl your website.
It is important to make sure that your disallow tag is changed to "Allow: /" or else, search engines will not be able to index your website and show blocked by robots.txt. Another problem you will face is that crawlers will not crawl your site because you have a meta tag: "<meta content='noindex, nofollow' name='robots'/>".
You will have to manually change the noindex, nofollow part to " index, follow " or else, crawlers will never index your website. Most platforms now automatically have these issues fixed. But, it will not do you any harm to check if you have these issues fixed.
Increase your domain authority
What is P.A.?
Page Authority, or PA, is a measure used to find out how well your website ranks when tested with a specific algorithm. It looks at data collected from the Mozscapes Web Index and considers the number of links pointing to your site, including those from MozRank and MozTrust. It takes into account more than 40 different factors.
It's important to understand that Page Authority doesn't pay attention to things like the number of keywords used on your website or how well your content is optimized. Instead, it primarily focuses on the links and other factors mentioned to determine your website's authority and ranking potential.
What is D.A.?
D.A. or, domain authority means how much authority your domain holds or, how much other websites trust you. Because it is a number that your domain is given according to the quality and quantity of your backlinks given to your website by other sites.
But it is important to keep in mind that if you are taking backlinks from a website with a high spam score, you are most likely going to increase your spam score because of taking backlinks from that site.
Is page authority important for S.E.O.?
This is important and shouldn't be ignored. Google puts the best-ranking pages at the top. So, you need to work extra hard. This helps your website become what you want it to be. Your Page Authority affects how high you show up in search engines. So, in simple sentences, page authority is very important for Search Engine Optimization.
How to increase your domain and page authority?
Create high-quality content:
High-quality content means the content that explains in detail the topic you are writing. If it diverts to another topic, it is not considered high-quality content.
To write high-quality content is very easy as you only need to focus on what your audience wants. You don't need to write thousands of words for it as it does not matter. All you need to keep in mind is that even if your article is small, it should solve or, answer the question of what the audience is asking.
Use internal linking for your blog:
Internal linking means linking your other pages or, contents (the pages and contents should be contents or pages of your website or domain) in your content. For example, if you have two articles in your blog:
- Best blogging topics of 2023
- How to earn money using Google adsense in 2023
you can link these two articles with each other. If you are writing the second article, you can link "Best blogging topics of 2023" in "How to earn money using Google adsense in 2023" as related articles. This is called internal linking. It lets users know that they can know details in the other post that you linked.
Increase the loading speed of your website:
Website speed is also another factor that lets your site rank in the first page of google search. The more cleaner and faster your site, the higher you rank in Google. You can even use A.M.P. or, accelerated mobile page for mobile devices to load your website content faster.
Even though blogger already loads your website faster than other platforms, it does not allow amp. But you can still rank if you have a clean theme and if the visitors can navigate as they like. For your website to load faster, you can use webp format of your image instead of png or, jpeg. Because, webp doesn't use that much of space for images unlike png and other image formats.
You can even host your images on other websites or, lazyload your images so that your content loads faster than your images. Using these methods, you can make your blo post and even your website load faster than other sites. You can see how much fast your website is and other SEO factors of your website using PageSpeed Insights.
Publish your posts consistently
Publish high quality and unique contents in your blog or website to keep your website or blog active. You don't need to publish daily. You just need to make sure that you are publishing your posts in a schedule. By doing this, you let crawlers know when to crawl your website and it creates a chance for the crawlers to in dex your site instantly. It will impact your overall authority positively.
Make social media accounts for your blog:
Social media plays an important role in increasing your domain authority. So, create an account on each platforms and make sure that you backlink your website in the profile. Using this method, you can easily get a dofollow backlink.
How to earn money from blogging?
There are a lot of ad networks that let you earn money on your blog in exchange of traffic. Some of the most popular ad networks are: Google Adsense, Media.net, Adsterra, Infolinks etc.
Among these networks, Adsense is the most popular and easy ad network you can use to earn from your website. It doesn't have any traffic or, posts requirement. You can earn in adsense even if you have no traffic.
All adsense asks for your website to start showing ads is that you must have unique and high quality content. You can even take adsense approval in tools website. But for that, you need to have some traffic.
The most important thing for adsense approval is that you need to have a clean theme and the viewers should be able to navigate your website easily.
Make sure your blog stays updated with the current trending topics
Make sure that you keep your blog updated and it has the current trending topics. If you keep your blog updated, you will obviously get views as most of the trending topics are news topics.
You can cover these news yourself and post in your website to get more views from the trending topics. You may even rank in the first page of Google search if you are constantly writing unique articles about the current trending topics. You can take the help of Google trends to make sure you know what the current trending topics are.
That is basically all you need to know before making or creating a blog, website or becoming a blogger. Apply these tips and tricks to make sure your blog website doesn't get into any trouble.
Questions that have been asked frequently:
Question: Can I create my website for free?
Answer: Yes, you can create a free website as a lot of sites offer you subdomain along with hosting like wordpress, wix, blogger etc. But, you cannot get adsense approval in any other subdomains except for blogspot.com subdomain. So, if you have goals for adsense, create a site in blogger.com.
Question: How can I make website and earn money?
Answer: Creating a website and earning money from it involves a few steps. First, you'll need to choose a niche or topic for your website that you're passionate about and that has potential for attracting an audience. Next, select a domain name and web hosting provider to establish your online presence. You can even host your domain on blogger for free.
Once your website is up and running, focus on creating high-quality, engaging content that provides value to your audience. Then, follow a few strategies to monetize your blog or website which will boost your revenue. You can create a website on any of the following topics:
- Google AdSense: Display ads on your site through Google AdSense. Adsense is a Google product. So, there is a lot of advertisers who advertise using adsense. You can take advantage of this opportunity by getting adsense approval and generating revenue for your website.
- Do Affiliate Marketing: In affiliate marketing, you can promote products through link or banner. You get paid when someone purchases any product on a certain website using your provided link or url.
- Sell Digital Products: You can create an e-commerce website and sell products that have high search volume. When users buy your products, you get paid.
- Membership or Subscription Models: You can make your content personal and charge viewers money for viewing your products like streaming platforms.
- Sponsored Content: Collaborate with brands and businesses to create a content that you get paid for every view or click in their product.
Question: Can I build my own website?
Answer: Yes, you can build your own website using a website builder or buying a hosting programme. You can even get free hosting in blogger. There is no restriction in using blogger for hosting. You can even add custom domain for your website.
Question: Do websites get paid?
Answer: No, website owners don't get paid for creating a blog or website. But you can get earn money using your website if you show ads to your audience. You can get money if you freelance about creating a website where users pay you to create them a custom website.
